Sunday, October 26, 2014

Creating a Screencast

 Implementation Plan:  Creating a Screencast
University of Tennessee Knoxville
School of Information Science
Laura Angilee Murray, MBA, BFA

Link to PureChat PodCast:
Link to Ten Minute Website Screencast:




Implementation Plan:  Creating a Screencast
Teaching individuals is a rewarding part of being a librarian.  But, we cannot be everywhere at once and sometimes will need to rely on tutorials for our patrons who need to learn how to do something when we are unable to be there.  Today, many patrons are accustomed to learning from a video or screencast.  In order to accommodate your patron’s time and preference for learning, you can create a screencast.  This paper will outline the implementation plan for creating a screencast for someone who has never made one before.
Screencast Subject
First, you need to decide what your screencast will help with.  Your topic should take into consideration what your patrons needs are, or what they may need or want to know. For example, if your catalog is complex, a screencast tutorial could make doing an advanced search much easier. (Incidentally, if your catalog is complex, you need a better one.) If you notice your patrons are curious about creating something or using technical tools that are now readily available. The screencast in this implementation plan shows someone how to create a website in just a few minutes. This subject was chosen based on a list of frequently asked questions collected about things patrons would like to learn.
Screencast Tools
Once you have determined the subject you wish to cover, you need to consider what type of tool you will be using. The tool chosen should be something relatively easy to use, but also affordable, and one that will allow you to edit the audio and video enabling you to create a compelling tutorial. There are many options for creating a screencast out there including paid tools like Camtasia or Adobe Captivate.  Adobe Captivate costs about $299 per license for educators (Adobe, 2014) and Camtasia is $179 for educators (Techsmith, 2014). Both of these programs are complex and unless you are a professional screencast creator, and will be creating screencasts regularly, you may not need this much screencast power, at least initially.  As a new creator, my recommendation is to choose something relatively simple and free.  There are many free choices, but two that stand out are Jing and Screencast-O-Matic.  Jing offers only 5 minutes of screen time at one time, and thus limits your tutorials to a fixed time. While short tutorials are popular they also require more skill to write a succinct script and cover enough information to address the needs and skill levels of your patrons. Because practice is the best way to learn to use tech tools, I recommend using Screencast-O-Matic.  Screencast-O-Matic is free, simple, and allows for 15 minutes of time to record.  Plus, if you decide to upgrade, the pro version is only $15 per year (Screencast-O-Matic, 2014).
Screencast-O-Matic
Screencast-O-Matic offers many features that make screencasts extremely useful. Screencast-O-Matic records both the webcam and screen at the same time, allowing multiple options for display. Screencast-O-Matic shows mouse movements by showing a circle around the mouse that flickers when you click on an area or option. Screencast-O-Matic is an online tool, meaning you do not have to download anything; rather you can just work from a Java applet.  Screencast-O-Matic saves videos in mp4 format, which can be easily uploaded to YouTube or you can use the Screencast-O-Matic server to share your videos (Screencast-O-Matic, 2014). The free version of Screen-O-Matic offers a maximum recording time of 15 minutes, free hosting, record screen and webcam, publish to YouTube HD, and publish to MP4, AVI, FLV movie (Screencast-O-Matic, 2014).  The paid version includes unlimited recording time; free hosting (up to 15 minutes) in HD; recording screen and webcam or webcam only without a watermark; publish to such places as Google Drive, Vimeo, and YouTube HD, using MP4, AVI, FLV movie formats; publish screen shot; password protected uploads; editing, scripts, and screen shot tools; record system audio (Win Vista/7/8); and draw & zoom while recording (Screencast-O-Matic, 2014).
Design and Recording
Before you actually start recording, it is a good idea to create a script of what you will be recording.  Using a word program or Google Drive, write out what you will be teaching.  This will help keep you on task and decrease the amount of editing you will need to do on the finishing end. If you are a very visual person, you may want to create a PowerPoint presentation with screen shots to use for a storyboard and print it out to use while recording.
Once you have your script and a good idea of what you will be recording, visit Screencast-O-Matic.com (Figure 1) and click on Start Recording.  If you are working on a Mac or Windows computer, you can begin recording immediately.
Figure 1. Screen-O-Matic homepage.
Once you click on Start Recording, you will see a dotted line, boxed in area (Figure 2).  You will also see a camera image of yourself (I have edited myself out of this view). You can include your own image and record yourself as you talk or you can squeeze to resize or drag the dotted area around only the area you wish to work on.  This flexibility allows for you to record only in one window or in multiple windows at once.  Everything inside the dotted frame will be recorded.  You can pause your recording by clicking the red record button near the bottom left.  Once you are finished recording, your work will automatically be saved as an mp4 to your computer.
Figure 2. Screen-O-Matic recording area.

There are a few things to keep in mind while you are recording.  Using a great mic in a quiet room helps immensely to create a professional sounding recording. Speak slowly and clearly. Practice what you will say several times before you record so that you will be very familiar with your material and you will be able to speak naturally. Also make sure that your computer screen area is not cluttered.  Do you have lots of tabs open?  That may distract your viewers, so have open only what you will need.
Finishing and Editing
Once you have recorded your video, you may need to edit it.  Because Screencast-O-Matic costs so little you may want to go ahead and pay for the Pro version so that you can edit using this tool. But, if like me, you do not even have that amount of money to pay for the Pro version, you can upload your video to YouTube (Figure 3).
Figure 3. YouTube upload screen.
Use the editing tools such as enhancements, audio, annotations, and subtitles (Figure 4). At this point, it is a good idea to create your closed captioning content.  If you followed the script you made earlier, this part will be easy.
Figure 4. YouTube editing tools.
On the right side of the video in YouTube, you will see an option to upload closed captioning.  You can type it in one line at a time, drop it in all at once, or type it as the recording is playing. Closed captioning also shows the timeline of recording, allowing you to match the captions with the timing of the spoken words and screenshot.
You can also add in background music, photographs and text inside the video editing tool in YouTube (Figure 5).
Figure 5. Screenshot of music files in YouTube.
Some video editors include a transitions editor.  These help create smooth transitions between takes, and editing between parts of the video.  YouTube has this tool and you will only need to click on a transition and drag it onto your timeline.
Figure 6. Transition tools. 
Summary
Creating a screencast does not have to be a daunting and overwhelming task.  The best videos will be entertaining, interesting to look at, and important to your users.  They will also be the videos that are created by taking the time to create a plan to make them.  By using an outline, a script, a great microphone and good tools, you can create a video that your patrons will love to use. 



References
Adobe. (2014). Buying guide: Education discount. Retrieved from www.adobe.com/products/captivate/buying-guide-education-discount.html
Murray, L. A. (2014). The ten minute website. Retrieved from www.youtube.com/watch?v=_4aH4aSBOmQ
Murray, L. A. (2014). Pure chat. Retrieved from www.youtube.com/watch?v=x800BJoDMkI
Screencast-O-Matic. (2014). Screencast-O-Matic. Retrieved from http://www.screencast-o-matic.com/
Techsmith. (2014). Purchase Camtasia Education Version. Retrieved from shop.techsmith.com/store/techsm/en_US/buy/productID.289738300




No comments:

Post a Comment